Key Features
• Enter any location in Canada using intersection,
address, town, postal code, shopping centre or point of interest.
• Can simply click on the map to set profiled
location, allowing powerful, rapid profiling of many locations within a
market.
• Interface designed to
give the business leader a fast, visual impression of the site opportunity,
showing results graphically in
relation to the right benchmarks.
• Map of chosen location is completely interactive,
allowing zoom in/out, panning, and display of satellite imagery.
• Map includes all the locations you've chosen to
evaluate, your existing business locations, and target locations from your
market plan. Details of these locations can be viewed
by simply placing the mouse pointer over the corresponding markers.
• Ratings for key
attributes of each the site location are entered right on the same page as
the profile, allowing the ability to see
sales projections for different site
assumptions on-the-fly.
• Complex processing of
data for the model - including competitor counting, trade area creation,
highway proximity, allocation of
city blocks to restaurants, etc. - takes
place in the background with the entire profile returned within seconds for
each location.
• Additional details,
such as model designs, cannibalization assessments, statistics making up
standardized location scores, and
instructions on how to assign site
quality ratings can be shown through a single click.
• Combines
industry-leading development systems from Microsoft, Adobe, and Google with
sophisticated analytics, data
mining, and GIS-based processing
expertise.